Many people wonder why internet marketing is such an important thing.
In today’s world, you have to be sure that you are getting your name and business in front of people. If you aren’t doing this online, you aren’t even coming close to your potential.
Internet Marketing Basics
You need to know some of the basics of internet marketing before you can just jump right into it. Getting some books on the subject or consulting with a professional is always a good idea. You need to understand the benefits you can gain if you want to understand why internet marketing can be so effective for boosting the bottom line for any business enterprise.
Learn Where You Can
There are a great many books and magazines on the subject that you can delve into. Set aside time to do this on a weekly if not daily basis. If you are planning on making a living online, then the more time you devote to studying it, the more likely you are to succeed in your pursuit.
If you want more in-depth learning on the subject, you may be able to find some courses that will help you. Colleges often host classes on why internet marketing is an important aspect of a business. These may be found through the college, or through a local small business association.
One of the very best places to learn about internet marketing is from someone who works with it every day. If you know anyone in the marketing industry, or can make contacts somehow, do so.
If you can gain knowledge from someone who has hands on experience, you may be able to avoid many of the pitfalls that some people face when they are just starting out in marketing. Talk to them whenever you can, and ask them questions regarding why internet marketing is so effective for them and how you might translate those tactics to your own business.
Look at the Competition
Take some time to study your competition’s marketing campaigns. Try to find the marketing of as many businesses that are similar to yours as you can. This will give you a good idea of how they are using online marketing.
Some people wonder why the internet marketing of the competition is important, but the answer to this is simple. If they are getting a lot of business and growing, they must be doing something right. If they are failing, you may be able to get some ideas on what not to do.
As you can see, there are many different ways in which you can learn a lot about internet marketing. Once you know something about it, you will be able to start applying it to your website and your business. Before too long, you should start seeing increased traffic and sales. Then you may just find yourself happily ahead of the competition.
It is easy to see why internet marketing should be taken very seriously. If you want to survive in the online community, you have to be able to prove your mettle. Without internet marketing, you will be lost among the thousands of other businesses out there. So find some good resources and get to learning.
There are so many internet marketing products available today, from methods and systems to teach people how to make money to scripts and software that help speed up the process.
However, just like with any other information product, not everything is as good as the sales page may make it out to be. Or, in some cases, it just isn’t a good fit with the person buying it. If you have decided to invest in internet marketing products then try and keep the following tips in mind.
1. Who is the author?
Before you buy, try and dig a little deeper to find out who the author of the book, system or method is. This is not as important with scripts and software, but with information products it’s good to know who you are buying from.
Unfortunately, the internet has allowed many to make money without actually having any knowledge of what they are writing about and this doesn’t bode well for anyone buying a new money making system.
2. If it sounds too good to be true, it usually is.
If internet marketing products promise you that you can make $5,000 in the next 50 minutes, you would likely not believe it. Then why would you believe an internet marketing product that says you can make $10,000 in a month, even if the time span is longer?
Remember that internet marketing is essentially a business and a business can take quite a bit of time before it becomes profitable, so be patient.
3. Don’t give in to your emotions.
Sometimes you want to believe in something so much that you overlook the cold, hard facts that are screaming at you that it is impossible for all these internet marketing products to deliver on their promises.
Yet, here you are putting your PayPal information in again to buy the latest shiny toy, even though you probably have a hard drive full of products you have never read.
4. Take action.
This is one of the biggest problems in internet marketing today. People buy so many systems but never implement even one. They keep on looking for the Holy Grail without actually putting in the work to see whether or not they already have it in their grasp.
They jump from product to product, with no clear goal in sight hoping they will find that one product where they can push a button and their PayPal will receive money automatically. Unfortunately, it doesn’t work like that and you still need to put some work in. All the internet marketing products out there combined will not make you money if you do not put the work in.
5. Give it time.
Just like with a diet, internet marketing products and the systems they offer need a little time. By their very nature, search engines take time before they rank a site and you are tempted to scrap a system within 24 hours of trying it because it doesn’t work.
Remember that you need to give anything a chance for at least 30 days to really judge how effective it is. If after thirty days you have not seen any progress, then by all means switch to a different system.
Type Of Blogs
It doesn’t matter what type of blog you have, or want to have, you can blog about virtually anything under the Sun and still have the potential to make money. How? Easy, just start adsense blogging. Don’t let the term scare you off, it’s really quite easy. All you have to do is sign up for Google’s Adsense program, for free, and they will place adds directly on your site for products and services related to your site. When someone clicks on one of the ads on your site you will get paid.
Now I want to make sure that you have realistic expectations. The amount of money you can earn will vary dramatically based on the topic of your blog. If your blog is about something that is hugely popular and there are a lot of people who are going to pay money to buy ads for that topic, you’ll make more with every click. On the other hand, if your blog is about something a little more obscure each click will earn you considerably less.
No matter how popular the topic of your site is or how much Google will pay you for each click, you will need a lot of traffic if you want to make a lot of money. Please don’t expect to put some ads on your blog and retire from your full time job. In most cases that simply won’t happen. What can, and often does, happen is that you’ll make some extra money every single month just by doing what you’re already doing… blogging.
If you want to increase your earning potential there are a few things you can do to optimize your Adsense revenue:
1. Get more traffic.
There are a lot of ways you can do that and the processes can be as simple and free or as advanced and technical as you like, it really depends on whether you are online to make a living or just online to have some fun and making some extra cash is just a bonus. For the most part, more traffic to your site equals more money from Adsense.
2. Leverage your money making potential by setting up many blogs.
If you have 10 blogs and each of them is making just $10 a month that comes out to $100 a month. That’s $90 more a month that you would have made with just one blog. True, you won’t get rich on it but again, it’s more money in your pocket for doing what you are already doing… not bad. Now, don’t let the idea of having multiple blogs scare you off, there are easy ways you can automate the system to make it very easy to build your own ‘blog empire’. If you want to make a full time income online, that’s one of the best ways to go.
Adsense blogging is a simple and easy way for anyone to make a little extra cash online. Just by going to Google and signing up for Adsense you can make money on your blog. And for those of you that want to make a full time living online, there are many ways you can leverage the power of your ads to really ramp up your earning potential. The bottom line is that it’s really all up to you and what you want to accomplish with your blog.
Continued in Part 2…